Luxury activewear brand Alo is set to make its mark once again as the Official Wellness Partner of London Fashion Week, bringing back its highly anticipated ‘Alo Oasis’ at the prestigious 1Hotel Mayfair. This immersive wellness sanctuary offers a serene retreat amidst the fast-paced energy of Fashion Week, blending high-end fashion with holistic well-being.
Building on the success of its debut last season, the ‘Alo Oasis’ reaffirms Alo’s commitment to cultivating a vibrant wellness community. The exclusive four-day event, running from Thursday, February 20, to Sunday, February 23, invites guests to relax and recharge in a tranquil environment that seamlessly integrates wellness and sustainability.
A Curated Wellness Experience
Guests visiting the ‘Alo Oasis’ can expect a thoughtfully curated program featuring:
- Studio movement & mindfulness classes led by expert Alo instructors.
- A wellness-inspired menu designed to nourish both body and mind.
- Holistic beauty treatments and restorative therapies to enhance balance and vitality.
Premium Partnerships for Peak Well-Being
To elevate the experience, Alo has partnered with leading wellness, beauty, and self-care brands:
- Solice Health – Offering restorative therapies such as IV therapy, NAD booster shots, Reiki, and acupuncture to support the nervous system.
- REVIV – Providing hydration therapy and vitamin-infused IV drips to revitalize guests.
- BTL – Showcasing advanced body-sculpting and skin-tightening technology.
- 111SKIN – Delivering rejuvenating facials and targeted skincare treatments for a radiant glow.
- May On – Providing astrological birth chart readings to align guests with their cosmic energies.
- Bala – Featuring its cult-favorite fitness accessories in movement sessions for a full-body sculpting experience.
- GHD – Offering exclusive hairstyling services to ensure guests transition effortlessly from runway shows to afterparties.
Supporting the Fashion Industry
In addition to the wellness offerings, the ‘Alo Oasis’ will serve as the official host of London Fashion Week’s dedicated Models Lounge, in partnership with the British Fashion Council. This private space will provide models with an exclusive area to relax and recharge throughout the event.
Beyond the ‘Alo Oasis’ at 1Hotel Mayfair, Alo will also host a series of wellness activations for the wider community across select Alo Sanctuary locations in London.
Fashion and wellness enthusiasts can explore the full schedule of events at: www.aloyoga.com/en-gb/pages/uk-events.
@aloyoga